Sara Grosso(they/them) is a graphic designer based in Brooklyn, NY currently working as a Senior Designer at Matter. They also experiment with styling on the side, just for fun.

For inquiries or collaborations, please contact them directly.

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Fur® Brand Intro Book
2023 
Brand Identity
Print
Book Design

Meant to live in salons or as a coffee table book, we created an all encompassing brand book about Fur®. It was sent to 300 of Fur®’s top professionals, editors, and estheticians.



Contents:

Pubic Record: A book that talks about the beginnings of Fur® and who the founders are. 

Let’s Take It To The Backbar: A book that explains what it’s like to be a Fur® Professional and esthetician.

Product Cards: Cards that explain what each product is and its key ingredients and benefits. When a new product comes out, everyone who received this book will get a new product card to add to the collection that lives in the envelope in the folder. 

TEAM
Senior Designer: Sara Grosso
Graphic Designer: Sebastian Lijo
Art Director: Jess Campbell
Copywriter: Sara Jane Emmons
Creative Director: Katherine Borah


©sara.grsso