Sara Grosso is a graphic designer and art director based in Brooklyn, NY. They currently are working as a Senior Designer at MATTER and also do some part-time work as a Stylist.

For inquiries, collaborations, or wanting to know what’s in their shoe rotation, please contact them directly.

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Fur® Brand Intro Book
2023 
Brand Identity
Print
Book Design

Meant to live in salons or as a coffee table book, we created an all encompassing brand book about Fur. It was sent to 300 of Fur’s top professionals, editors, and estheticians.



Contents:

Pubic Record: A book that talks about the beginnings of Fur and who the founders are. 

Let’s Take It To The Backbar: A book that explains what it’s like to be a Fur Professional and esthetician.

Product Cards: Cards that explain what each product is and its key ingredients and benefits. When a new product comes out, everyone who received this book will get a new product card to add to the collection that lives in the envelope in the folder. 

TEAM
Senior Designer: Sara Grosso
Graphic Designer: Sebastian Lijo
Art Director: Jess Campbell
Copywriter: Sara Jane Emmons
Creative Director: Katherine Borah